We recommend Ceto and Associates...
“We have conducted similar reviews of our products in the past, but they were not as extensive and thorough as the Market View project we conducted with Ceto and Associates. Their in-depth review not only yielded significant new revenue ideas but also spurred insightful conversation among our management team regarding many areas of our organization, such as revising and enhancing our product offerings to become more suited to our marketplace. We approached this review with the mentality that no recommendations from Ceto would be “off the table” for discussion. As a result, the recommendations that we ultimately approved and implemented fit the right balance between both the philosophical and financial objectives of our organization. While similar reviews are possible with internal resources, we recommend Ceto and Associates because of their insight and the expertise that they brought to the table, in addition to the risk-free nature of the engagement.”
Paul Ehlers
Senior Vice President and Chief Operations Officer
City Bank
Live Oak, TX
Total Assets: $2.7 Billion
