| Strategic Partnership Announcement
Ceto Announces Strategic Partnership with Vertice AI
Expanding how community banks and credit unions translate intelligence into measurable growth through the Ceto NOVA™ platform.
A Strategic Step Forward for Data-Driven Growth
Ceto has entered a strategic partnership with Vertice AI to further strengthen how community banks and credit unions apply intelligence to growth and engagement. By embedding Vertice AI’s capabilities within the Ceto NOVA™ platform, institutions gain clearer direction, more focused action, and better visibility into what drives results.
This partnership reinforces Ceto’s role as a steward of intelligence ensuring data informs decisions, execution remains practical, and outcomes stay measurable.
This partnership exists to give marketing and growth teams clear, decision-ready direction not more complexity.
Vertice AI’s technology helps identify:
- Who to target
- Where to focus effort
- What actions are most likely to drive results
All delivered through the NOVA™ platform, without the need for data science resources.
| Official Announcement
This announcement formally introduces Ceto’s strategic partnership with Vertice AI and outlines how the collaboration strengthens AI-assisted decision intelligence within the NOVA™ platform.
Date and location Alpharetta, GA February 3, 2026
Decision Intelligence Without Data Scientists
Most AI solutions assume dedicated analytics teams, custom modeling, and ongoing experimentation. That’s not the reality for most community banks and credit unions.
This partnership exists to give marketing and growth teams clear answers not more complexity.
Built for community banks and credit unions.
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What your peers say about Ceto
“ The professionalism, expertise, and perspective that Ceto incorporated into our recent Market View engagement was a great complement to our efforts to maximize profitability. Without question, this has been one of the best engagements that we have completed with a consulting firm.”
Cashmere, WATotal Assets: $2.2 Billion
“ We recently completed a Market View analysis that has the potential to be one of the most cost-beneficial projects we have conducted. Ceto was able to identify various areas of opportunity where we could generate additional income while remaining competitive in our markets."
RBFCU, Live Oak, TXTotal Assets: $15.3 Billion
“ Ceto was instrumental in assisting with the process of implementing and monitoring the recommendations to assure that we met the benefits that they had projected.”
Total Assets: $5.2 Billion
“ We were able to implement the recommendations that our executive management team approved with relative ease. We also tracked the actual results and custom-built monitoring reports provided by Ceto and realized the additional revenue quickly.”
Affinity, Basking Ridge, NJTotal Assets: $3.8 Billion
“ We engaged Ceto for the Market View program and we were extremely satisfied with the results of the entire process. We are very happy that we chose Ceto as the vendor and partner for our revenue enhancement and product pricing initiatives.”
Numerica, Spokane, WATotal Assets: $3.5 Billion
“ Ceto's recommendations were meaningful and focused not only on revenue enhancement but also on bringing greater value to our clients through changes to our depository products.”
First Bank, Hazelwood, MOTotal Assets: $6.9 Billion